betterAI

An all-in-one AI app built for everyday life

4.2X ROI

Backed Pylon achieves 4.2X ROI with Unify’s seamless orchestrated

3X increase

Backed Pylon achieves 4.2X ROI with Unify’s seamless orchestrated

4.2X ROI

Backed Pylon achieves 4.2X ROI with Unify’s seamless orchestrated

4.2X ROI

Backed Pylon achieves 4.2X ROI with Unify’s seamless orchestrated

Overview

BetterAI is an all-in-one mobile platform that helps users manage everyday tasks, such as booking flights, ordering food, or scheduling doctor visits, all in one place. Built with AI at its core, the app reduces the need for juggling multiple services. Our client BetterAI came to us wanting a user experience that was easy and pretty but could still manage complex tasks.

Industry

Consumer Tech, AI

Headquarters

California, USA

Website

www.betterai.com

Problem

BetterAI aimed to help users lead simpler lives with the help of its AI-driven app.

However, the first version made people hesitate at first. There was no clear direction in the interaction, which left users unsure and uncertain.

Unclear Value Proposition: BetterAI wasn’t able to explain its value & benefits clearly to users.
Overwhelming Interface: There were so many choices that people got tired and confused.
Weak Visual Identity: The layout did not show any innovation or trust, making the app feel like it was not finished.
Low User Retention: Many users tried the app once but never came back, hurting long-term growth.

1. Unclear Value Proposition
BetterAI wasn’t able to explain its value and benefits clearly to users. BetterAI wasn’t able to explain its value and benefits clearly to users.BetterAI wasn’t able to explain its value and benefits clearly to users.
2. Overwhelming Interface
BetterAI wasn’t able to explain its value and benefits clearly to users.
3. Weak Visual Identity
BetterAI wasn’t able to explain its value and benefits clearly to users. BetterAI wasn’t able to explain its value and benefits clearly to users.
4. Low User Retentio
BetterAI wasn’t able to explain its value and benefits clearly to users.